My Resume

Professional Experience

2024 - Present

Salesforce Consultant
Equifax

Led requirement gathering sessions with key stakeholders to define business needs, translating them into user stories and acceptance criteria aligned with organizational goals.
Delivered multiple Salesforce enhancements focused on improving internal processes, reducing agent hours for specific workflows by 35% monthly within the first 6 months.
Facilitated user acceptance testing (UAT) and supported training initiatives to ensure seamless system adoption and end-user satisfaction.
Worked closely with internal teams to create agile project plans, track progress, and manage backlog grooming to ensure high-priority tasks were addressed.
Developed Salesforce reports and dashboards to provide actionable insights, enabling data-driven decision-making for business stakeholders.

2021-2024

Salesforce Business Analyst
Norsk Coatings

Spearheaded Salesforce Sales Cloud and CPQ customizations to improve sales processes and drive user adoption.
Collaborated with stakeholders and vendors to define business requirements, troubleshoot issues, and deliver Salesforce-based solutions that met the evolving needs of the business.
Designed and implemented process improvements across procurement, order fulfillment, and lead management, optimizing workflows and enhancing operational efficiency.
Facilitated meetings, demonstrations, and training sessions for business users, ensuring successful implementation and adoption of new Salesforce features.

2020-2021

Sr. Product Manager

SCRUM Master

Credimarket

Led Salesforce Service Cloud product management, integrating API solutions and managing system enhancements through agile sprints.
Worked with cross-functional teams to identify and document business requirements, developing user stories and creating a prioritized backlog for system improvements.
Managed post-launch stabilization of Salesforce Service Cloud, ensuring seamless transitions and continuous feedback loops with stakeholders.
Drove a 14.2% increase in lead conversion through machine learning integration, contributing to a 9.8% revenue increase.

2018-2020

Problem Solve Ops Manager
Amazon

Leadership of real-time Problem Solve teams of 65 Associates, 6 Team Leaders at one of the largest Amazon Ops Centers (1 MM units/day). 12 KPIs owned on a daily basis.
Appointed SME for Problem Solve tools and SOPs within Amazon’s WMS proprietary ecosystem.
Constantly performed thorough quantitative and qualitative analysis, digital investigations and inventory forensics work involving multiple WMS tools.
Executed project that reduced concessions by EUR 1.2 million (~43.5%) during its first year.
Implemented process that reduced Problem Solve hours for Andon Tickets by 17.4%.
Leveraged SCRUM to implement a Vendor Compliance Program which reduced quarterly Problem Solve expense by EUR 357,000—a -37.4%. Involved cross-functional internal teams and Vendors worth up to 50 million EUR in Revenue.
Ramped-up a team of 2 Area Managers, 8 Team Leaders, and 70 Quality Associates for the launch of a new Fulfillment Center—the newest Robotics Fulfillment Warehouse in our Region in 2020.

2013-2017

Co-Founder | Head of Operations

One Way Cargo

Co-founded, built-up and executed a bootstrapped business that remains profitable and growing stronger after 9 years in one of the world’s most complex business environments. In 2024, it expanded offices to 2 new cities in Venezuela. Learn more at www.onewaycargo.net.
Developed and converted into clients internationally known brands such as Johnson & Johnson, Toyota, and Ford.
Oversaw and executed financial operations to comply with regulations within strict currency control regulation and at the same time preserving the company's operating cash value amidst several periods of hyperinflation.
Led project to scope, define, and implement an in-house logistics software. Still being used and continuously improved.
Exited the business for 27x my initial investment.

TECH STACK

Windows, MacOS, Linux, SQL, Python, Salesforce (5-Star Ranger), SF Administrator, Service Cloud Consultant, and Business Analysis, Low-Code Automation and Flows, VisualStudio, Microsoft 365, MySQL, MongoDB, Robo-mongo, Jupyter, JIRA-Confluence, TCP/IP and Networking concepts, Excel & VBA Automation. Proficiency in Salesforce custom objects, validation rules, workflows, Flow automations, sharing/access models architecture and management, data schemas, data analytics, reports and dashboards, Formulas, Lightning Apps, Sales & Service Clouds, Experience Cloud, Cybersecurity best practices. CRM Analytics & Analytics Studio on Salesforce.

SUCCESS TOOLKIT

Ownership, accountability, self-guidance and discipline, grit, team leadership, curiosity, AGILE/SCRUM, project management, kindness, assertiveness, customer obsession, presentation/writing skills, research & analysis capabilities, data analytics and reporting / dashboards, big-picture mentality, constant improvement mindset.

Education

2018

ESADE Business School

Master of International Business Management

Financial Times Top 10 Program in the World

2015

Bachelor of Engineering in Information Technology

Universidad Tecnológica del Centro

Need a PDF version of my CV?

Download my CV in PDF format here

My Talent Card by TalentBank®